![Do It Yourself: The Story of Rough Trade](https://image.tmdb.org/t/p/original//q0PvWcI0O5ZtrNWRk6sFbahyoZs.jpg)
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Do It Yourself: The Story of Rough Trade
1 hour 28 minutes2009-03-13
8.0
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The Rough Trade story begins more than thirty years ago on 20th February 1976. Britain was in the grip of an IRA bombing campaign; a future prime minister was beginning to make her mark on a middle England in which punk was yet to run amok; and a young Cambridge graduate called Geoff Travis opened a new shop at 202 Kensington Park Road, just off Ladbroke Grove in west London. The Rough Trade shop sold obscure and challenging records by bands like American art-rockers Pere Ubu, offering an alternative to the middle-of-the-road rock music that dominated the music business.